Blog Customization-A Marketing Strategy

Net More Now builds customized business blogs on the CMS platform Joomla. Joomla blog customization  has more flexibility to handle data with its powerful content management system. It does a much better job with ecommerce than it's main open source competitor Wordpress. Our opinion is Wordpress is easier to learn as a beginner, however it gets to be more time consuming later on. With a little commitment to learn Joomla, it pays off later in ease of use. Installing Joomla to the default template generally takes only a few minutes. It's the customization and optimization that takes time to do it right.

Once the goals of the site are determined, the best way to start off doing blog customization is to work with the keyword phrases that best describe the products or services that are to be written about. Then filter for competitiveness to find the best keyword phrases the new site has, for the best prospects of ranking for. Choose a domain that contains the most relevant keywords for the site. The keyword phrases need to be used in the title, description and keyword tags. Add alt tags for pictures too. This is expected and helps people and search engines. Then followed by keyword phrases built into the H1,H2,H3headings. When planning out the navigation menu, it's wise to incorporate the keywords into the menu. Once this foundation is poured, the next concern is optimizing content. The home page content should have built in keyword phrases that are linked to pages deeper into the site. This makes the site much easier to index by the search engines and gives readers a good sense of what's on the site past the first page. On each page the tags should match up with the content of the given page to ensure that each is optimized for the search engines. Again, it all starts with keyword research that gives a site it's best chance in the beginning. Net More Now uses specialized software and Google tools in doing its research.At this point, it's more clear which design templates are best for the site.; Then the fun begins choosing a design theme that gives the site consistency throughout. Now depending on the goals of the site, plugins add more interactive features that give the site interactivity and purpose. Net More Now integrates social media feeds, bookmarking and RSS feeds to make the site very easy to share. When the keyword research is performed well, it makes for a solid foundation to incorporate design that has great eye appeal and purpose.